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Monday, March 14, 2016

Title Tag Strategies

Title Tag Strategies

Key For choosing a Perfect Title Tag :

Include ONLY main keywords. The least amount of words you can place in the title, the more weight Google will give to each of the keywords and the higher you will rank.

Other Features:
Important in optimising rankings
The first thing that a search engine displays on a search return
Must keywords in title to be ranked no. 1
Should have the exact keyword you use for the page
Every single web page must have its own title tag
You can use up to 65 characters
Should animate to click, exciting, litte filler words, complete phrases
Should describe the content of the page
Brand name at the end separated by a hyphen or a pipe

Example:
Primary Keyword | secondary keyword OR Primary Keyword - secondary keyword

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